慕备碍幂屉承菱陡典蚊串瓜茨
Unit1BusinessEnvironmentandEntrepreneurship
第一单元测试
1、单选题:
The process of entrepreneurship consists of the following stages except .
A: Concept formation stage
B: Resource gathering stage
C: Implementation stage
D: Creation of the organization stage.
答案: Implementation stage
2、单选题:
According to Joseph Shumpeter, is the defining characteristics of entrepreneurship.
A: innovation
B: commitment
C: self-confidence
D: foresight
答案: innovation
3、单选题:
What is not the cause for studying business environment?
A: To develop broad strategies to ensure sustainability.
B: To analyze competitor’s strategies and take effective counter measures.
C: To keep the company dynamic.
D: To change the social-economic conditions.
答案: To change the social-economic conditions.
4、单选题:
Which of the following is not a factor of the internal environment of a business?
A: Mission statement.
B: Company policy
C: Resources
D: Customers
答案: Customers
5、单选题:
Which of the following is not the cause for successful entrepreneurship?
A: A dedicated, talented, creative entrepreneur
B: Crowded market
C: Access to capital and resources.
D: A team of talented and experienced individuals.
答案: Crowded market
6、单选题:
Non-economic environment does not include .
A: Natural environment
B: Demographic environment
C: Social-cultural environment
D: Functioning of economy.
答案: Functioning of economy.
7、单选题:
Among various resources of a business, is the most important?
A: People
B: Information
C: Facilities
D: Finances
答案: People
8、单选题:
What is not the cause for entrepreneurial failures?
A: No written plan.
B: Crowded market.
C: Inexperienced team.
D: Increasing flow of information.
答案: Increasing flow of information.
9、单选题:
descirbes what the organization stands for and why it exists.
A: Formal structure
B: Organizational culture
C: Organization mission statement
D: Managerial philosophies
答案: Organization mission statement
10、单选题:
Which of the following belong to micro-environment?
A: Technological environment
B: Economic system
C: Political environment
D: Competitors
答案: Competitors
Unit2DiscoveringBusinessOpportunitiesandEstablishmentofaBusiness
第2单元测试题
1、单选题:
We can decide whether or not to pursue a business opportunity by following these steps except .
A: conducting a competitor analysis.
B: conducting a customer analysis.
C: conducting a market analysis.
D: conducting an industry analysis.
答案: conducting a market analysis.
2、单选题:
In starting up a business, the biggest risk comes from the .
A: founder of the company
B: technology
C: financial conditions
D: market
答案: founder of the company
3、单选题:
What industries are open to private investment and prone to favorable subsidies in China? .
A: Education
B: E-commerce
C: Agriculture
D: All of the other three choices.
答案: All of the other three choices.
4、单选题:
Which of the following statements is false? .
A: Business is about creating value in the world and bring compensated because you have made people’s lives better.
B: Business is about getting what you want by giving people what they want or need.
C: Business is about auction, persistence, patience, honesty, faith and hard work.
D: Business is about tricks, win-lose deals, and dishonesty.
答案: Business is about tricks, win-lose deals, and dishonesty.
5、单选题:
Among the following 4 legal business organization forms, has the simplest accounting.
A: partnership
B: sole proprietorship
C: corporation
D: franchising
答案: sole proprietorship
6、单选题:
Which of the following is a feature of limited partnership?
A: Having management control over the business
B: Having limited
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