伯蛔漆达孔糯仙媒禽泞汐赔蔚
Unit 1 Business Ethics
Unit 1 Quiz
1、单选题：
On the accomplishment of CSC assignment, employees hone their cultural and __________ literacy.
A: educational
B: technological
C: legal
D: marketplace
答案: marketplace
2、单选题：
The CSC idea is to instill _____________ and leadership skills for less-structured, diverse business environment and cultures.
A: managerial confidence
B: market competence
C: global perspective
D: partnership
答案: global perspective
3、单选题：
CSC represents not only cutting-edge career training, but also a major advance in the practice of ___________.
A: economic development
B: corporate social responsibility
C: cost savings
D: supply chain management
答案: corporate social responsibility
4、单选题：
Corporate social responsibility is no longer viewed as __________________, but an investment that brings financial returns.
A: legal compliance
B: regulatory cost
C: operation for a reputation
D: business priority
答案: regulatory cost
5、单选题：
The alignment of charitable giving with business strategy, company skills and market needs is called ____________.
A: shareholder responsibility
B: CSR value curve
C: strategic philanthropy
D: performance assessment
答案: strategic philanthropy
6、单选题：
One example of companies building a growth platform through the practice of CSR is ______________.
A: disaster recovery
B: donating money
C: developing product/service innovations that generate revenue
D: helping prevent violence in underserved areas
答案: developing product/service innovations that generate revenue
7、单选题：
Pro bono is a Latin phrase for __________ undertaken voluntarily and without payment.
A: quality control
B: growth strategy
C: entrepreneurial work
D: professional work
答案: professional work
8、单选题：
The potential drawback of this investment __________ is that it is exclusive in the U.S. when many believe international diversification is helpful.
A: return
B: portfolio
C: collection
D: classification
答案: portfolio
9、单选题：
__________ is the process of designing, launching and running a new business, which is often initially a small business.
A: Entrepreneurship
B: Starting-up
C: Entrepreneur spirit
D: Business renovation
答案: Entrepreneurship
10、单选题：
Trust is the foundation of the BBC ________; we are independent, impartial and honest.
A: business value
B: corporate values
C: business ethics
D: corporate ethic
答案: corporate values
11、单选题：
Code of conduct is a set of rules outlining the social norms, religious rules and responsibilities of, and or proper practices for, an individual. In Chinese, code of conduct is _________.
A: 行动密码
B: 行为准则
C: 行动管理
D: 管理规范
答案: 行为准则
12、判断题：
Participants in IBM’s CSC assignment are small teams of excellent employees to help communities worldwide address challenges.
A: 正确
B: 错误
答案: 正确
13、判断题：
CSC assignment’s initial aim was to develop the skills and experience to succeed as new global leaders.
A: 正确
B: 错误
答案: 正确
14、判断题：
The statement “In the past, business was only responsible to shareholders” means companies are set up to fulfill investors’ business and societal plans.
A: 正确
B: 错误
答案: 错误
15、判断题：
Values-based regulation must be placed ahead of legal compliance when companies integrate CSR into core business strategy.
A: 正确
B: 错误
答案: 错误
Unit 2 Marketing
Unit 2 Quiz
1、单选题：
If you’re looking to boost customer satisfaction, one of the most promising places to start is____________.
A: customer management
B: customer service
C: financial goals
D: stakeholder interest
答案: customer service
2、单选题：
It is believed that increased satisfaction has a (an) ____impact on consumer spending, cash flow, and business performance.
A: positive
B: negative
C: unknown
D: neutral
答案: positive
3、单选题
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