慷靶慕秀家父赫嚏斜碉玻私巍
项目一 撰写开发邮件
项目一 单元测试
1、单选题:
在写开发信时,下列哪句表述不能给客户留下较为深刻的印象?
A: We met each other in the last Canton Fair and took a photo together. You told me that you are interested in our Bluetooth watch.
B: Attached please find our product catalogue and company brochure. Hope you will find something of your interest.
C: I have learnt from Alibaba that you are in need of leather shoes for kids. We have the right kind of shoes which are the best-selling in your market.
D: If you reply “Yes” by Jan. 3rd, I will send you the product details and give you a 3% discount for the first order.
答案: Attached please find our product catalogue and company brochure. Hope you will find something of your interest.
2、单选题:
开发信正文通常包括以下4个核心内容:①逐项列明产品的3-5项特点/优点②信息来源③问候和简单自我介绍④产品信息:市场最新或热卖产品这四项内容在开发信中的正确顺序应该是:
A: ④②①③
B: ③②④①
C: ②③④①
D: ①②③④
答案: ③②④①
3、单选题:
下列是关于开发信的撰写原则,其中表述不正确的是:
A: 可以插入超链接
B: 邮件内容简洁友好
C: 邮件不易过大,一般控制在200KB以内。
D: 选择定时发送,一般在客户工作时间的早上发送。
答案: 可以插入超链接
4、单选题:
下列开发信主题栏中,撰写不恰当的是:
A: SGS approved furniture from ABA China
B: 2019 bestselling LED Par from MSF China
C: 80W Post Light___VKS
D: This is best-selling Bluetooth watch from China
答案: This is best-selling Bluetooth watch from China
5、单选题:
开发信主题栏的正确结构是:
A: 形容词+产品名+公司简称
B: 公司简称+产品名
C: 公司简称+客户名称简称
D: 形容词+客户名称简称
答案: 形容词+产品名+公司简称
6、单选题:
下列有关邮件签名档的表述不正确的是:
A: 签名档通常位于邮件的结尾部分
B: 签名档其实就是外贸业务员的名片
C: 签名档主要包括业务员的姓名、职务、公司名及公司Logo、联系电话、传真、社交媒体以及公司网址等信息
D: 签名档对新客户比较重要,但对于老客户来说,不是那么重要
答案: 签名档对新客户比较重要,但对于老客户来说,不是那么重要
7、单选题:
下列哪个词组的意思是“进口商”
A: Exporter
B: Importer
C: Manufacture
D: Dealer
答案: Importer
8、单选题:
下列哪个词组不能表达“优质的售后服务”:
A: The high quality after-sale service
B: The first-class after-sale service
C: The good after-sale service
D: The first after-sale service
答案: The first after-sale service
9、单选题:
下列哪个词组不能表达我们的价格很有优势:
A: the most competitive price
B: the unreasonable price
C: the most favorable price
D: very reasonable price
答案: the unreasonable price
10、单选题:
下列哪个词组表示“代工”:
A: OEM (original equipment manufacturer)
B: ODM (original design manufacturer)
C: QC (quality control)
D: R&D (Research and development)
答案: OEM (original equipment manufacturer)
11、单选题:
下列哪句表达的是“我们公司在这个领域有20多年的经验。”
A: Our company has about 20 years’ experience in the field.
B: Our company has more than 20 years’ experience in the field.
C: Our company has less than 20 years’ experience in the field.
D: Our company has 20 years’ experience in the field.
答案: Our company has more than 20 years’ experience in the field.
12、单选题:
下列哪句不能表达“我们公司主要生产和出口家用电器(home appliances)。”
A: Our company mainly manufactures and exports home appliances.
B: Our company mainly deals in producing and exporting home appliances.
C: Our company is mainly engaged in home appliances production and exporting.
D: Our company is in home appliance produce and export.
答案: Our company is in home appliance produce and export.
13、单选题:
下面哪句不能表达“我们的产品受到欧洲客户的欢迎。”
A: Our products are well received in Europe.
B: Our products are popular in Europe.
C: Our products sell well in Europe.
D: Our products sell good in Europe.
答案: Our products sell good in Europe.
14、单选题:
下面哪句的意思是“我们可提供免费样品,交货迅速。”
A: We offer samples and fast delivery.
B: We offer free samples and fast delivery.
C: We offer well samples and fast delivery.
D: We offer samples and delivery.
答案: We offer free samples and fast delivery.
15、多选题:
请选择常用的开发客户的渠道:(多选题)
A: 搜索引擎,如google,biying以及B2B平台,如 阿里巴巴,中国制造
B: 行业展会,如珠宝展,灯具展
C: 社交平台,如领英,微信
D: 海关数据
答案: 搜索引擎,如google,biying以及B2B平台,如 阿里巴巴,中国制造 ;
行业展会,如珠宝展,灯具展;
社交平台,如领英,微信;
海关数据
16、多选题:
在写开发信前,有经验的业务员通常会进行一些前期准备工作,下列哪些准备工作有助于撰写一封能打动客户的开发信?(多选题)
A: 登录客户公司网站,了解客户的基本信息和经营范围。
B: 找到具体负责人的信息,进行精准营销。
C: 通过海关数据,了解客户现有供应商的信息,并做产品对比分析,找到打动客户的产品卖点。
D: 找到一些开发信的样本,进行仿写。
答案: 登录客户公司网站,了解客户的基本信息和经营范围。;
找到具体负责人的信息,进行精准营销。;
通过海关数据,了解客户现有供应商的信息,并做产品对比分析,找到打动客户的产品卖点。
项目七 撰写包装邮件
项目七 单元测试
1、单选题:
以下哪个标识表示包装内的产品为易爆品?
A:
B:
C:
D:
答案:
2、单选题:
以下哪个标识表示包装内的产品具有腐蚀性?
A:
B:
C:
D:
答案:
3、单选题:
以下哪个标识表示包装内的产品具有毒性?
A:
B:
C:
D:
答案:
4、单选题:
以下关于中性包装的表述正确的是 ( )
A: 中性包装就是包装盒上没有任何文字的空白包装
B: 中性包装仅有产品的基本信息,不印制买家、卖家及生产商的具体信息
C: 中性包装可根据买家要求印制各类文字和图片
D: 中性包装的费用比定制包装费用高
答案: 中性包装仅有产品的基本信息,不印制买家、卖家及生产商的具体信息
5、单选题:
下列哪个词组的意思是“小心轻放”?
A: This way up
B: Fragile
C: Handle with care
D: Flammable
答案: Handle with care
6、单选题:
下列哪个词组表示“远离热源”?
A: Toxic
B: Flammable and explosive
C: Keep away from heat
D: Keep dry
答案: Keep away from heat
7、单选题:
下列哪项词组按照是毛重、皮重、净重的顺序排列?
A: netweight, tareweight, gross weight
B: tare weight, gross weight, net weight
C: gross weight, net weight, tare weight
D: gross weight, tare weight, net weight
答案: gross weight, tare weight, net weight
8、单选题:
下列哪个词组表示“中性包装”?
A: Neutral packaging
B: Customized packaging
C: Inner packaging
D: Outer packaging
答案: Neutral packaging
9、单选题:
下列那句对“我们要求采用中性包装,外包装仅刷上装船唛头和一些指示性标志。”的翻译没有错误?
A: We require neutral packaging, and only shipping marks and some handling marks are to be marked on the outer packaging.
B: We require to use neutral packaging, and outer packaging only print shipping marks and some handling marks.
C: We want to use neutral packaging, and only stencil shipping mark and some handling mark on the outer packaging.
D: We require neutral packaging with only shipping marks and some handling marks on the inner packaging.
答案: We require neutral packaging, and only shipping marks and some handling marks are to be marked on the outer packaging.
10、多选题:
以下哪些材料属于内包装材料?(多选题)
A: Damp-proof paper
B: Plastic bubble paper
C: EPE foam
D: Wooden case
答案: Damp-proof paper;
Plastic bubble paper;
EPE foam
11、多选题:
以下哪些材料属于外包装材料?(多选题)
A: Crates
B: Master carton
C: Opp bags
D: Barrels and drums
答案: Crates;
Master carton;
Barrels and drums
12、多选题:
以下哪些标识属于运输唛头?(多选题)
A:
B:
C:
D:
答案: ;
13、多选题:
以下哪些标识属于警告标识?(多选题)
A:
B:
C:
D:
答案: ;
14、多选题:
当你想要劝说客户放弃使用木箱、改用纸箱时,可以用以下哪些句子?(多选题)
A: Cartons are comparatively light, so they are more convenient to handle.
B: Cartons are light in weight. As a result, cargo weight can be reduced and freight saved.
C: Our cartons are standard export carton protected with plastic lining and hard plastic form, which are suitable for long-distance sea transportation and rough handling.
D: Our cardboard cartons are well protected against moisture by plastic lining.
答案: Cartons are comparatively light, so they are more convenient to handle.;
Cartons are light in weight. As a result, cargo weight can be reduced and freight saved.;
Our cartons are standard export carton protected with plastic lining and hard plastic form, which are suitable for long-distance sea transportation and rough handling.;
Our cardboard cartons are well protected against moisture by plastic lining.
15、多选题:
下列哪些句子可用于表达“我们将按照客户的要求对产品进行包装”?(多选题 )
A: This is to confirm the receipt of your letter of April 16th, in which you proposed packaging and marking for the furniture.
B: We assure you that we will act in exact accordance with your requirements about packaging.
C: As for the packaging and marking, we will act in exact accordance with your requirements.
D: We have agreed to accept your requirements about packaging comopletely.
答案: We assure you that we will act in exact accordance with your requirements about packaging.;
As for the packaging and marking, we will act in exact accordance with your requirements.;
We have agreed to accept your requirements about packaging comopletely.
16、多选题:
下面哪些句子一般不用于邮件末尾?(多选题 )
A: We are writing to you to make our packaging requirements as follows.
B: We hope you will find our packaging requirements acceptable and are looking forward to your confirmation.
C: We hope you can understand our status and await for your decision.
D: It’s our usual practice to use cardboard cartons instead of wooden cases, as packaging in cardboard cartons has the following advantages.
答案: We are writing to you to make our packaging requirements as follows.;
It’s our usual practice to use cardboard cartons instead of wooden cases, as packaging in cardboard cartons has the following advantages.
项目三 撰写还盘邮件
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