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起止时间:2020-02-17到2020-06-26
更新状态:已完结
Unit 1 Introduction： What Is Business English Writing？ 第一章 引言： 何为商务英语写作 第一单元测验
1、 Business communication has become more challenging than ever before, because of
A: the globalization of business and the increase in workforce diversity
B: the increasingly flattened management style and emphasis on team work
C: the pervasiveness of digital technology
D:all of the above
答案: all of the above
2、 Which of the following represents a goal for business writers?
A:You should concentrate on your feelings in business messages.
B:You should get your audience to believe and accept your ideas.
C:You should create messages that are lengthy to demonstrate your superior intellect and language skills.
D:You should write business messages from your perspective.
答案: You should get your audience to believe and accept your ideas.
3、 Which of the following describes the language feature of business writing?
A:frequent use of disciplinary terminologies
B:long, complex sentences
C:plain language and familiar words
D:use of nominalizations
答案: plain language and familiar words
4、 When preparing a business message, you should make your writing audience oriented. Audience oriented means you should
A:write to solve a problem or convey information
B:attempt to get your audience to believe and accept your message.
C:present ideas clearly but concisely.
D:concentrate on looking at the problem from the receiver’s perspective.
答案: concentrate on looking at the problem from the receiver’s perspective.
5、 Business writing should be purposeful. In this context purposeful can best be defined as
A:presenting ideas clearly and concisely.
B:concentrating on the receiver’s perspective instead of your own
C:solving problems and conveying information.
D:writing in plain language
答案: solving problems and conveying information.
6、 Business writing should be economical. In this context economical can best be defined as
A:presenting ideas clearly and concisely.
B:concentrating on the receiver’s perspective instead of your own.
C:solving problems and conveying information.
D:getting your audience to believe and accept your message.
答案: presenting ideas clearly and concisely.
7、 A business message should be long because quantity enhances quality.
A:正确
B:错误
答案: 错误
分析：Business messages should be clear but concise. Business does not reward length in messages. Instead, conciseness and clarity are what count in business.
8、 When you compose a business messages, you often need to cater for several levels of readership.
A:正确
B:错误
答案: 正确
分析：Business messages must cater for several levels of readership. One single message could aim at, for example, senior management, local management, technical & other operatives, and customers.
9、 One important purpose of writing a business message is to impress your reader and demonstrate your language competence by using big words and long complex sentences.
A:正确
B:错误
答案: 错误
分析：Business messages are written to express, not to impress. They are written to make one act and respond to your message promptly. Therefore, plain language and familiar words are preferred.
Unit 2 Business Writing Process 第二章 商务英语写作过程 第二单元测验
1、 Experts say that writers should spend the most time in the ____ stage of the writing process.
A:prewriting
B:writing
C:revising
D:transmission
答案: revising
2、 The primary purpose of business writing is typically to inform or persuade; a common secondary purpose is to__
A:promote goodwill
B:comply with governmental regulations.
C:create written documentation
D:avoid lawsuits
答案: promote goodwill
3、 You are selecting a channel for sending your message. Which of the following is not a factor to consider when making this decision?
A:Amount and speed of feedback and interactivity required
B:Cost of the channel
C:Confidentiality and sensitivity of the message
D:Your competitors’ channel use
答案: Your competitors’ channel use
4、 Human Resources Manager Claire Siu must inform Anthony that company job changes will require him to seek retraining or lose his position. The best channel for Ms. Siu to deliver this message is
A:an e-mail message
B:face-to-face communication
C:voice mail
D:an instant message
答案: face-to-face communication
5、 What question should you ask to visualize your audience?
A:What position does the person hold in the organization?
B:Do I need to include more background information?
C:Should I expect a neutral, positive, or negative response to my message?
D:All answer choices are questions you should ask to visualize your audience.
答案: All answer choices are questions you should ask to visualize your audience.
6、 Neil must develop a proposal for his supervisor that will describe the cost savings for an automated call center. Where should he begin?
A:Writing the proposal
B:Locating other proposals that he can copy
C:Researching the proposal
D:Determining an appropriate layout
答案: Researching the proposal
7、 Formal research methods are generally required for what type(s) of business document(s)?
A:Routine e-mail messages
B:Routine memos
C:Long reports and complex business problems
D:All of these choices would require formal research.
答案: Long reports and complex business problems
8、 Quality Building Materials Inc. has developed a new whole-house weather blanket and needs to determine the price point at which builders would switch to this new product. The best research method for this is a(n)
A:manual search of other companies’ price lists.
B:interview with a local builder
C:Internet search of insulation values for weather blankets
D:scientific experiment that presents price choices with controlled variables
答案: scientific experiment that presents price choices with controlled variables
9、 Which of the following business messages would use the direct strategy?
A:A letter denying credit to a customer
B:A sales letter
C:A letter rejecting a customer’s claim
D:An e-mail to your staff reminding them of the upcoming all-staff meeting
答案: An e-mail to your staff reminding them of the upcoming all-staff meeting
10、 Which of the following message openings is the most direct opening for an e-mail message announcing a new telecommuting plan?
A:A number of employees have asked about telecommuting options.
B:Many businesses have been implementing telecommuting programs, and we have studied their programs extensively.
C:Rising gas prices have led many companies to allow telecommuting, and we think this might be a good idea for our company.
D:Our new telecommuting program will begin on August 1.
答案: Our new telecommuting program will begin on August 1.
11、 What is a comma splice?
A:Two independent clauses run together without punctuation or a conjunction
B:Two independent clauses joined by a comma without a conjunction
C:A broken-off part of a complex sentence
D:Two dependent clauses
答案: Two independent clauses joined by a comma without a conjunction
12、 Which of the following contains no sentence faults?
A:Which is why we are considering new health insurance options.
B:HealthNet’s coverage is extensive, and the rates are fair.
C:Review the list of benefits, then let me know what you think.
D:Having good health insurance is important to employees we need to keep that in mind.
答案: HealthNet’s coverage is extensive, and the rates are fair.
13、 Which of the following sentences demonstrates concise writing?
A:At this point in time, we will not build additional satellite offices.
B:There are many candidates applying for the marketing position.
C:Cherrie Hull will be our interim director effective May 1.
D:You will learn the basic fundamentals of the new software package in today’s seminar.
答案: Cherrie Hull will be our interim director effective May 1.
14、 Which of the following best avoids flabby expressions?
A:In very few cases do job applicants perform adequate research about a company.
B:The CEO is of the opinion that stock prices will increase next quarter.
C:Although many employees have requested training, we can’t afford the extra expense.
D:We do not expect any pay raises at this point in time.
答案: Although many employees have requested training, we can’t afford the extra expense.
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