册摆惩侧士土冷痊轿梁败敬恢
繁昂妇翟味睡彤墒贰坟涡鞍韦
第一章 单元测试
1、
___ is also the official language except English in the USA.（ ）
A:French
B:Spanish
C:Chinese
D:Japanese
答案: Spanish
2、
One’s position in the US society is determined by ___.（ ）
A:Status
B:Age
C:Gender
D:Achievements
答案: Achievements
3、
If an American says “no” at dinner table, he/she is telling the host that ___.（ ）
A:Please don’t give him/her any more food
B:He/she wants more food
C:The food is not delicious
D:He/she is thankful to the host
答案: Please don’t give him/her any more food
4、
Despite the many differences within American society, there is a collective understanding of the notion of ___ that underlines many social relationships in the USA.（ ）
A:Difference
B:Collectivism
C:Equality
D:Individualism
答案: Equality
5、
In business environments, Americans usually call each other by their ___.（ ）
A:Titles
B:First names
C:Last names
D:Middle names
答案: First names
6、
___ and individualism seem to make a contradiction in America because the former is often associated with conservative values and collectivism.（ ）
A:High religiosity
B:Egalitarianism
C:Diversity
D:Totalitarianism
答案: High religiosity
7、
It is customary to begin and end business meetings with ___.（ ）
A:a warm hug
B:an eye contact
C:a brief but firm handshake
D:the exchanging of business cards
答案: a brief but firm handshake
8、
Americans consider ___ as problem-solving situations based on mutual benefit and personal strengths.（ ）
A:Introductions
B:Negotiations
C:Discussions
D:Debates
答案: Negotiations
9、
When doing business with American companies, one should not expect them to be the same. Business culture in the US differs from company to company on many levels, including ___.（ ）
A:Industry
B:Region
C:Business structures
D:All of the above
答案: All of the above
10、
In America, when you give a colleague or your boss a gift, they would probably ___ because gift giving is discouraged by many US companies.（ ）
A:Accept it and give you nothing
B:Say “no” and reject it
C:Accept and buy you a gift
D:Accept and give you money
答案: Say “no” and reject it
第二章 单元测试
1、
___ Gaelic are also the official languages in British.（ ）
A:Japanese
B:Spanish
C:French
D:Welsh and Scottish
答案: Welsh and Scottish
2、
Britons seldom confront you with a direct “no” or they barely deny you directly in public because of their ___.（ ）
A:indirectness
B:directness
C:immediate
D:straight
答案: indirectness
3、
___ is a term often used to describe the traditionally British portrayal of reserve
and restraint when faced with difficult situations.（ ）
A:Stiff upper lip
B:Indirectness
C:Directness
D:None of them
答案: Stiff upper lip
4、
___ is frequently used as a defence mechanism, often in the form of self-depreciation or irony. It can be highly implicit and in this sense is related to the British indirect communication style.（ ）
A:Humor
B:Indirectness
C:Stiff upper lip
D:Individualism
答案: Humor
5、
Because of the ___ of the Brits and their high emphasis of privacy including private space, they seldom have physical contact with others.（ ）
A:collectivism
B:individualism
C:optimism
D:pessimism
答案: individualism
6、
No matter what they are doing or what they are saying, the Brit prefers to use a ___ voice.（ ）
A:loud
B:big
C:large
D:low
答案: low
7、
The adoption of ___ colour might also in some way show that British people do not want to be ‘too different’, and that moderation is their attitude.（ ）
A:bright
B:warm
C:dark
D:various
答案: dark
8、
Business meetings in the UK are often ___ but not too formal and begin and end with social conversation.（ ）
A:unstructured
B:structured
C:structureless
D:structuralism
答案: structured
9、
___ names are used almost immediately with all colleagues. Exceptions are very senior managers. However, you should always wait to be invited to use first names before doing so yourself.（ ）
A:First
B:Second
C:Last
D:Family
答案: First
10、
Negotiations and decisions are usually open and flexible. Your British counterparts will be in favor of a ___ approach.（ ）
A:win-win
B:win-lose
C:lose-lose
D:lose-win
答案: win-win
第三章 单元测试
1、
France is located on the ___ edge of Europe.（ ）
A:western
B:eastern
C:southern
D:northern
答案: western
2、
Though Frenchmen obey the law, they are lack of discipline. They are ___. Their national motto is “Freedom, equality and fraternity”.（ ）
A:liberals
B:illiberal
C:literacy
D:illiteracy
答案: liberals
3、
Although today in France, equities and royal court no longer exist, French still value ___. The core of it is to respect and protect woman.（ ）
A:emperor
B:chivalry
C:solider
D:army
答案: chivalry
4、
The French have a ___ tolerance for uncertainty and ambiguity, which, for those wishing to conduct business in France, is significant in their reluctance to take risks.（ ）
A:high
B:big
C:much
D:low
答案: low
5、
France’s distinguished ___ is an important cultural characteristic that describes the French passion for uniqueness and freedom of opinion, both in society and in business.（ ）
A:collectivism
B:optimism
C:individuality
D:pessimism
答案: individuality
6、
French ___, traditionally, are highly integrated. Children often live with their parents until they marry, and an entire family of three or four generations may live in the same household.（ ）
A:society
B:schools
C:universities
D:families
答案: families
7、
Arriving for business appointments 10-15 minutes after the scheduled time is ___ in France.（ ）
A:wrong
B:acceptable
C:impolite
D:illegal
答案: acceptable
8、
Despite the formality of French business culture, it is ___ practice to stray from the agenda during meetings.（ ）
A:uncommon
B:not common
C:seldom
D:not uncommon
答案: not uncommon
9、
Initial meetings in French business are often dedicated to___, rather than reaching final decisions.（ ）
A:information sharing and discussion
B:reaching an agreement
C:making a decision
D:drawing a conclusion
答案: information sharing and discussion
10、
In French business culture it is customary to only use ___ names when invited to do so.（ ）
A:last
B:second
C:family
D:first
答案: first
第四章 单元测试
1、
Denmark is in the ___ of Germany.（ ）
A:East
B:West
C:South
D:North
答案: North
2、
Germany’s best known drink and food are ___（ ）
A:Wine and sausage
B:Wine and hamburger
C:Beer and sausage
D:Beer and hamburger
答案: Beer and sausage
3、
In Germany, secondary education includes ___ traditional types of schools based on a pupil’s ability as determined by teacher recommendations.（ ）
A:Two
B:Three
C:Four
D:Five
答案: Three
4、
According to Geert Hofstede’s cultural dimensions model, Germany scored pretty high except on ___.（ ）
A:Individualism
B:Masculinity
C:Uncertainty avoidance
D:Power distance
答案: Power distance
5、
For Germans order and clarity is very important. And to keep everything in order and clear they usually have ___ that outlines for everyone exactly what has to be done and who will do it.（ ）
A:A system
B:An institution
C:A set of rules
D:A blueprint
答案: A system
6、
Germans usually think highly of ___.（ ）
A:Truth and duty
B:Authority and status
C:The distinction between private and public
D:All of the above
答案: All of the above
7、
In Germany, you can rarely see ___ in the workplace.（ ）
A:A man late for an appointment
B:A man with his jacket on in the meeting
C:The closed office door
D:A German CEO with a doctorate in his or her speciality
答案: A man late for an appointment
8、
In business environments, Germans always use last names and appropriate titles and first names are generally used with ___.（ ）
A:Family
B:Close friends
C:Close colleagues
D:All of the above
答案: All of the above
9、
There are something you can do in business environments except ___.（ ）
A:Take a plenty of business cards
B:Maintain direct eye contact when addressing German colleagues
C:Propose the informal form of address
D:Use the formal version of ‘you’
答案: Propose the informal form of address
10、
There are something you don’t do in business environments ___.（ ）
A:Discuss personal matters during negotiations
B:Continue negotiations after a contract is signed
C:Use exaggerated communication styles during meetings
D:All of the above
答案: All of the above
第五章 单元测试
1、
Italy is known for its Mediterranean climate, which is found mainly on the coast. Inland is cooler and wetter but usually ___ during the summer.（ ）
A:Hotter
B:Warmer
C:Dryer
D:Rainy
答案: Hotter
2、
Lombardy is, perhaps, the richest area of Italy. It is the location of the fertile Po river valley as well as Milan, the chief ___ center.（ ）
A:Commercial
B:Industrial
C:Financial
D:All of the above
答案: All of the above
3、
The history of ___ is at least as long as that of literature. Italian artists such as Michelangelo, Leonardo, Raphael, and numerous others are known throughout the world.（ ）
A:Greek and Etruscan material culture
B:Italian graphic arts
C:Performance arts
D:Italian music
答案: Italian graphic arts
4、
The term ___ is often used to describe the ability to present oneself well and behave with an air of demure and formality and is a key element in Italian business culture.（ ）
A:Individualism
B:Self-esteem
C:Bella Figura
D:Confidence
答案: Bella Figura
5、
Which of the following descriptions is wrong about Italian or Italy ___?（ ）
A:Italians like expressing theirs feelings openly
B:Italy is a masculine society
C:Competition is not good
D:Italians scores high on uncertainty avoidance
答案: Competition is not good
6、
Italian culture is pragmatic. In societies with a pragmatic orientation, people believe that truth depends very much on ___.（ ）
A:Situation
B:Context
C:Time
D:All of the above
答案: All of the above
7、
Generally speaking, the best times to make business appointments are in the morning between 10 a.m. and 11 a.m., or after ___.（ ）
A:2 p.m.
B:3 p.m.
C:4 p.m.
D:5 p.m.
答案: 3 p.m.
8、
The exchanging of business cards should take place only ___ the first business meeting.（ ）
A:At the beginning of
B:During
C:After
D:None of the above
答案: At the beginning of
9、
Demonstrating a sense of urgency is seen as a sign of weakness. At the beginning of a meeting avoid business and concentrate on some small talk. Topics of discussion could include ___.（ ）
A:Culture
B:Food
C:Football
D:All of the above
答案: All of the above
10、
There are also some taboos you must remember not to do when doing business with Italians except ___.（ ）
A:Be impatient
B:Rush your colleagues
C:Give a business gift with a logo on it
D:All of the above
答案: All of the above
第六章 单元测试
1、
Private schools, mostly run by the Roman Catholic Church and subsidized by the government, educate nearly ___ of Spain”s children.（ ）
A:Two-third
B:Half
C:One-third
D:One-fourth
答案: One-third
2、
Main industries in Spain include ___.（ ）
A:Machine tools
B:Metals and metal manufacture
C:Chemicals and pharmaceuticals
D:All of the above
答案: All of the above
3、
___ has long been the main religion of Spain, and although it no longer has official status by law, in all public schools in Spain students have to choose either a religion or ethics class.（ ）
A:Roman Catholicism
B:Islam
C:Judaism
D:evangelical Christianity
答案: Roman Catholicism
4、
In a business context, ___ are frequently valued as much as technical ability, experience or professional competence.（ ）
A:Personal attributes and character
B:Gender
C:Age
D:Titles
答案: Personal attributes and character
5、
Which of the following can best describe Spain or Spanish people except ___.（ ）
A:Spain has a hierarchical society
B:Spanish people love avoiding ambiguity
C:Spanish people like to live in the moment
D:All regions of Spain emphasize time
答案: All regions of Spain emphasize time
6、
When a Spanish stands very close to you and has a talk with you, you are supposed to feel ___.（ ）
A:Offended
B:Delightful
C:Normal
D:Angry
答案: Normal
7、
After establishing itself as a member of ___, Spain joined the European Union in 1986.（ ）
A:WTO
B:NATO
C:ITO
D:UNESCO
答案: NATO
8、
Business appointments should always be made well in advance in Spain and confirmation via ___ beforehand is advised.（ ）
A:Phone call or fax
B:Letter or fax
C:Phone call or letter
D:Fax or email
答案: Letter or fax
9、
Which of the following can happen when you do business with Spanish company? （ ）
A:The decision-making process in Spain is usually unhurried
B:The authority is the one who makes decision
C:The Spanish prefer to do business with those they are familiar with
D:All of the above
答案: All of the above
10、
___ are a vital part of business life in Spain as a means through which to establish trust and future business relationships.（ ）
A:Business cards
B:Gifts
C:Business meals
D:Greetings
答案: Business meals
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